O2 Switch Up migrates all customers to the telecoms provider’s Plus Plans at no cost, furnishing everyone with a non-restrictive contract with greater flexibility for upgrading their phone whenever ...

Last weekend, O2 introduced "Bubl", a loyal and reliable blue robot, to the public at Westfield’s Eat Street as part of its engaging, new interactive digital OOH campaign. Bubl forms part of O2’s bold ...

Virgin Media O2 has upgraded its brand mascot, Bubl, by using AI, in partnership with VCCP’s AI creative agency, ‘faith’. As a result, the creative agency has launched The Bubl Generator, which ...

This entry showcases a revolutionary asset creation process through a bespoke AI image generation model for O2's brand mascot, Bubl. While Bubl was created to increase brand warmth and iconicity, O2's ...